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This startup wants to compete with Google through GIFs
India-based Bobble allows users to create a caricature of their faces for personalized GIFs and stickers....
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Can 'China's Facebook' win back its millennial users with nostalgia?
Renren just launched its first mobile app in a bid to attract new users after years of losing to WeChat and Weibo....
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6 critical martech elements to manage in 2020 for the customer journey
Data, content, commerce and user experience are all key in how we prioritize our customer relationships using martech in the coming year. Please visit MarTech Today for the full art...
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Why trust and transparency are the answer to concerns about digital assets
In recent years, there has been significant optimism that blockchains and digital assets will gain mainstream adoption. However, this hope has been littered by major bouts of specula...
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LiveRamp sheds location data business
The company said it was no longer focused on data aggregation and was concentrating on being a 'neutral and open marketplace' Please visit Marketing Land for the full ar...
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'The challenge for new startups lies in how to commercialise and commoditise products'
China TH Capital is a boutique investment bank, which focuses on primary markets growth-stage TMT (tech, media and telecom). It does primary market fund-raising for a cheque size of ...
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New challenges ahead for attribution with the rise of intelligent tracking prevention
With a projected 30-40% loss of user data in Safari with ITP in 2020, marketers are going to have to re-think how to handle attribution in the coming year. Please visit MarTech Toda...
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How agile adoption will change the way we work in 2020
We're going to see more short-term flexible roadmaps rather than detailed marketing plans to stay agile in the coming year. Please visit MarTech Today for the full article....
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IBM launches new predictive ad solution for campaign creative elements
The “Advertising Accelerator with Watson” uses artificial intelligence to deliver predictive models for creative assets within a campaign. Please visit Marketing Land f...
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Build a smarter path to revenue and customer generation in 2020
The emerging focus is on orchestration, a next-level approach that builds off basic automation and adds new levels of intelligence in the process. Please visit MarTech Today for the...
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Twitter launches Promoted Trend Spotlight - a new takeover ad unit in the Expore tab
The ad shows at the top of the Explore tab for the first two visits per user, per day. Please visit Marketing Land for the full article. ...
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China's patents, royalty income rise as it steps up IP protection amid US trade war
Chinese applications for international patents saw a 10.4% increase to 61,000 last year....
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What you need to know about mobile engagement in 2020
Mobile email maybe an adaptation to what we're already doing but make 2020 the year to move to a channel and platform-specific way of managing it. Please visit MarTech Today for t...
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