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The Digital Revolution Is Here - Q&A with One iota
The change digital technology is driving in retail is there for all to see. However, while some retailers are diving in at the deep end, others are only dipping their toes in the wat...
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The Rise of Conversational Marketing: Q&A with iAdvize
Even though more sales are taking place online, shoppers have as many questions to ask as when they went in-store. This Q&A with Marie Sagarzazu (pictured below), UK country ma...
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Google Launches Outstream Video Ads To Play On Sites Other Than YouTube
The new ad format is designed exclusively for mobile apps and the mobile web....
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Facebook to (literally) shrink visibility of fake news shared on platform
Articles which are usually verified to be real news will appear full-sized and 10 times larger than news flagged as fake....
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It is time for advertising to take a stand
"Advertising has always stood at the intersection of business and creativity."...
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Singtel Media sole media sales distributor for FIFA World Cup Russia
Following the appointment, Singtel Media will be the single touch point for advertisers, offering customised advertising solutions across Singtel, StarHub and Mediacorp platforms. ...
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Report: Chinese smartphone shipments drop 21% to reach lowest level since 2013
Analysts have long-warned of a growth crunch in China's smartphone space, and it's looking like that's very much the case right now. China's smartphone growth...
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How Programmatic In-Housing Is Bringing Tech & Agencies to The Top Table
In-housing has long been a hot topic of debate in our industry. And last year's WFA report threw the topic further into the spotlight, as it was revealed that a fifth of brands had...
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Taboola Embeds Newsfeed On Android Phones, Wants To Be 'Apple News' Of Native Publishing
Native advertising and "content discovery" platform Taboola has an ambitious plan to help people discover even more content, specifically "news." The company, which is best known for...
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Online Shoppers Turning To Voice Devices
Online shoppers are using voice devices before, during and after they make a purchase, according to a new survey. Digital voice device ownership has increased 42% over the last six m...
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Stats Show How Facebook Is Weathering Massive Bad PR
Fresh findings from AppOptix show that Facebook's key metrics have remained steady since the Cambridge Analytica scandal first erupted, last month. fresh findings from AppOptix show ...
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Mobile Advertisers Signal Lack Of Confidence In Third-Party Measurement
Major marketers and agencies are not confident with independent sources of measurement for mobile advertising, although they feel compelled to increase their budgets for the medium -...
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Carlson Wagonlit Travel on responsible business practices
The company's responsible business ambassador for Asia Pacific discusses the importance of executive support, country ownership and long-term partnerships....
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